Tag Archives: knowing

Is your business built on SHOULD?

For the past 3 days, I’ve been trying to finish this blog post.

Not THIS blog post, but a different blog post. Yesterday, while in major procrastination mode, I went perusing through my collection of half written blog post drafts and I discovered that I have tried to write that post on several different occasions from different angles.

Wow.

In addition to the time I spent writing different versions of the post, there’s the all the time I spent thinking about the post. It sounded something like this…

“You should write that blog post.”

“You need to finish that blog post.”

“Why aren’t you writing that blog post?”

“WHAT IS WRONG WITH YOU, YOU NEVER DO WHAT YOU SHOULD BE DOING!!!”

Again, wow.

If I have to berate myself into misery to get the thing written, it’s not going to come out in an open and expansive way. And people don’t connect with things that don’t come out in an open and expansive – they just aren’t all that enjoyable for anyone.

I mean, do you march along thinking to yourself…

“I’m dying to pay to work with someone who is all tied up in knots, creating out of misery,.”

“I’m looking for that person who is having a horrible, depressing, not fun time in their biz. I bet they can help me!”

“I want the person who is hiding their true self from the world and offering something they aren’t all that into.”

I’m gonna go out on a limb here and say ABSOLUTELY NOT! You want to hire people who are excited and happy and inspired, right?!! Well, your clients do, too.

There’s no reason to be unhappy in your business.

Sure, some things are less fun than others. And yes, sometimes, you have to do the unhappy to even know that you aren’t into it.

And of course, even the things you *want* to do will make you uncomfortable for certain reasons like getting outside your comfort zone and pushing past blocks.

But, it’s important to establish the difference between the *shoulds* – the stuff you’re forcing yourself to do because you think you have to – and the *wants*…

The stuff you REALLY REALLY LOVE.

The stuff that just flows out of you and makes you all warm and fuzzy and giggly and smiley.

The stuff that makes the world feel like this magical place where everything makes sense.

So, what’s up? Is your biz built on the *shoulds* or the *wants*???

Do you want to gouge your eyes out every time you think about that lead you need to follow up on or that shopping cart you were going to set up or that program you haven’t gotten around to launching?

Sheesh! Give yourself  break.

You are totally allowed to trade in the *shoulds* for the fun stuff! <– tweet this!

gimmespace!

p.s. If you don’t know where *should* stops and *want* begins, get in touch, we can get you sorted. There’s no reason to struggle, that’s probably a *should* talking, too. Only 24 hours left to take advantage of getting the Own Your Weird program AT 50% OFF!


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